443 Crown St

West Wollongong

NSW 2500

 

Phone: 02 4226 6690

Fax: 02 4226 5990

Email:  sales@sturmans.com.au

 

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The flame for Sturman Electronics started long before the company.  Peter Sturman always had an passion for electronics.  From an early age he loved to burn the midnight candle, building his own amplifiers, fitting electronics ignitions to his and his mates' cars, pulling devices apart to see how they work and fixing anything from washing machines to cars.

 

Peter trained as a Mechanical Engineer, later becoming a Draftsman, then a Procurement Officer at Comsteel.

 

He took a redundancy package in 1982 and an opening as a service technician for the Sony distributors in the Illawarra, M&S Engineering, became available.  As Peter wasn't trained as an Electronics Technician they decided not to employ him,  so he had to become a Sole Trader and work as a contractor where he was only paid for the work he completed.  Sturman Electronics was born.

 

Peter soon proved M&S Engineering owners wrong.  He grew the business rapidly.  His days were spent serving customers and his nights were spent working on repairs.  Unable to keep up with the workload, in 1985 Peter's wife Noelene left the University, where she worked as a secretary, and started to help Peter.  At this stage Sturman Electronics became a partnership.

 

M&S Engineering extended the building in 1988 allowing the business to expand, which in turn allowed Peter & Noelene to employ 2 apprentices - their son Michael and a close friend Adam Herald.

 

In 1990 M&S Engineering lost the Sony agency.  Faced with another tough decision, Peter decided to start a retail outlet which maintained his belief - Service.  They  moved to Unanderra where they created a showroom at the front and a workshop at the rear.  Another family member also joined at this time - Alex Sturman.  The stage was set, the little Service Centre became a company - Sturman Electronics Pty Ltd.  

 

Within 3 years they outgrew the Unanderra premises and moved to their current location in Wollongong.  This location provided a bigger sales floor while maintaining the workshop at the rear.  After 5 years they expanded again, adding extra sound lounges, a bigger product range and creating an enjoyable atmosphere for their customers.  Not only did they expand their showroom, they also expanded their staff in sales, administration and installation.

 

They now have over 20 staff  and Peter, Noelene, Michael and Adam are still at the company.

 

They are very proud of their history and they are also proud of the reputation they have built.  But more importantly they have enjoyed all the friendships they have built up over the years.  Wollongong is a great place to live and they are proud to be a part of it.

 

Sturman Electronics at Unanderra Sturman Electronics site at Wollongong circa 1993
Sturman Electronics 2003 Sturman Electronics 2009